What we build and
what we do not
We are a software and IT solutions company. We build custom software, business websites, mobile apps, AI automation, and system integrations. We do not do social media, influencer campaigns, or content marketing.
When no existing tool does what you need
Custom Software
Off the shelf software solves most problems. When it stops being enough, the workarounds get expensive fast. We build the web applications and internal tools that handle what your business actually needs, not what a generic product approximates.
- Web applications and internal tools
- Custom admin dashboards and reporting
- User roles and access control
- API and third party integrations
- Cloud deployment on AWS or Vercel
- Full documentation and handover
Online stores that sell, not just look good
Shopify Development
We build Shopify stores for businesses in Dubai and across the UAE. From a new store to a migration from WooCommerce, a redesign, or an existing store that needs to convert better. Focused on speed, clear product presentation, and a checkout that does not lose customers at the last step.
- Custom Shopify store development
- WooCommerce and Magento migration
- Conversion focused product pages
- Tabby, Tamara, and PayFort payment setup
- Shipping, delivery zones, and courier integrations
- Monthly support and store management
Business websites that perform and get found
Website Development
We build websites in WordPress and Next.js. Fast, properly structured, and built without the bloated frameworks that create maintenance problems later. No Elementor, no Divi, no shortcuts that save time now and cost you later.
- Custom WordPress and Next.js builds
- Under 2 second load times on real devices
- 90 plus PageSpeed across all page types
- Technical SEO foundation on launch day
- Mobile first layout from the ground up
- Hardened security configuration
Stop paying people to do what software can handle
AI Automation
Most manual work in a business is a solved problem. Lead follow up, data entry between systems, report generation, document processing. We map your workflows, identify what should not require a person, and build the automations that remove it.
- Business process review and automation mapping
- AI-powered document and data processing
- API and webhook integrations
- CRM, accounting, and ops tool connections
- Zapier or Make.com for simple flows, custom code for complex ones
- Documentation so your team knows what is running
Native apps for iOS and Android
Mobile App Development
We build mobile applications in React Native. One codebase, two platforms, native performance. For businesses that need a mobile presence that goes beyond a responsive website.
- iOS and Android from a single codebase
- Native performance, no web views
- Authentication, push notifications, offline mode
- Backend API and CRM integration
- App Store and Google Play submission
- Ongoing maintenance and updates
Your tools should talk to each other
CRM and Integrations
A CRM that nobody configured properly is just an expensive contact list. We set up your pipeline, wire in the automations, and connect it to the other tools your team uses. Lead comes in, record gets created, follow up starts. No manual steps.
- CRM setup, configuration, or migration
- Automated lead capture from every source
- Follow up sequences and task routing
- Pipeline stage automation
- Third party tool connections
- Custom reporting dashboards
Fix what is actually stopping your site from ranking
Technical SEO
Most SEO audits point out missing meta descriptions and images without alt text. We look at the things that actually matter. Crawl budget problems, Core Web Vitals failures, indexation gaps, broken schema. The issues that keep well-written sites off page one.
- Full technical audit with a prioritised fix list
- Core Web Vitals improvements across all page types
- Crawl and indexation control
- JSON-LD schema markup and rich results
- Internal linking and site structure
- Monthly reporting with accurate data
Convert your traffic into enquiries
Lead Generation
A contact form is not a lead generation system. We build the full thing. Landing pages designed around a single action, form logic, CRM connection, tracking, and follow up automation. Every enquiry captured, attributed, and routed before your team sees it.
- Landing pages built around one action
- Multi step forms and lead qualification
- GA4 event tracking and attribution
- CRM integration and lead routing
- A/B testing and conversion improvement
- Paid ad landing page variants
IT coverage with defined response times
AMC IT Support
Annual Maintenance Contracts for businesses in the UAE. One fixed monthly fee covers helpdesk, hardware, network, and security monitoring. No surprise invoices when something breaks. Critical issues get a 2 hour response.
- Remote helpdesk with defined response SLAs
- Scheduled and reactive on site engineer visits
- Hardware and software maintenance
- Network setup and monitoring
- Security patching and monitoring
- Fixed monthly pricing, no per incident billing
Tell us what you are trying to build
Describe your situation and what you have already tried. We will respond within one business day with an honest view of what needs to happen.